Not everything a big business does is right, there are some tips small business can give to bigger firms.
Even without the huge budgets, some small business are doing their marketing right. Some even better than the big firms.
Small businesses are known to drive innovation and some big companies are now realising the importance of fostering a small business culture.
In a recent post on HuffingtonPost.com.au business resilience expert and founder/CEO of the Resilience Institute Stuart Taylor gives his advice.
Taylor explains that in recent times, entrepreneurs and startups have been the ones driving change and innovation, challenging the status quo and most big businesses aren’t yet equipped to follow their lead.